On the 26th and 27th of June, 2014, the Nollywood Studies Centre of the Pan-Atlantic University will hold a conference on Distribution in the Nigerian Film Industry. The conference will hold at the School of Media and Communication, Pan-Atlantic University, at 2 Ahmed Onibudo, V.I., Lagos.
The conference is targeted at studying the various issues that currently affect effective distribution in the Nigerian film industry. The conference will also focus on creating a forum at which the industry practitioners, academics, financiers and government officials will come together to discuss the issues and also find viable solutions to these issues.
As a side attraction, Microsoft, has made available the Nokia Lumia 630, which will be raffled at the end of the conference.
Registration for the conference can be made at the front desk on arrival.
Here is the conference schedule:
Programme of Events
Day One: Thursday, 26 June, 2014
Venue: Victoria Island Campus, Pan-Atlantic University, Lagos
10.00 – 11. 00 am: Registration
11.00 – 11.10 am: Opening Remarks by Dr. Ikechukwu Obiaya
11.10 – 11.20 am: Address of Welcome by the SMC Dean, Prof. Emevwo Biakolo
11.20 – 11.30 am: Official Opening by the PAU Vice Chancellor, Prof. Juan Manuel Elegido
11.30 am – 12.30 pm: Keynote Presentation by the DG, NFVCB, Ms. Patricia Bala: “Repositioning Film Distribution for Greater Contribution to the National Economy.”
12.30 – 1.30 pm: Lunch
1.30 – 3.00 pm: Plenary Session One – Policy Framework for Promoting Distribution
“Governance and the Political Economy of Nollywood Distribution Networks and Consumption Patterns” – Kenneth N. Akali (University of Lagos)
“The Legal Framework for Defending Intellectual Property Rights Both Nationally and Internationally” – Alex Eyengho (President, ANCOP)
“A Review of the Distribution Framework of the NFVCB” – Ikechukwu Obiaya (Pan-Atlantic University)
“The Subcinema: Theorizing Nigerian Film Distribution” – Tunde Onikoyi (Kwara State University)
3.00 – 4.30 pm: Plenary Session Two – Online Distribution
“Digital Distribution of Nollywood films: Trends, Challenges and prospects” – Timothy E. Onyejelem and Ogochukwu C. Ekwenchi (Nnamdi Azikiwe University)
“The Power of ‘Online’ in Distributing Nigerian Films” – Isabella Akinseye (Editor Nolly Silver Screen)
“The Feasibility of Online Distribution in Nigerian Market” – Nduka Olamoniso (Pan-Atlantic University)
“Nollywood Online: The Consumption and Reception of Online Nigerian films among African Diaspora” – Afra Dekie (University of Antwerp)
Day Two: Friday, 27 June, 2014
Venue: Victoria Island Campus, Pan-Atlantic University, Lagos
8.30 – 9.00 am: Arrival and Registration
9.00 – 10.30 am: Keynote Presentation by the DG NCC, Mr. Afam Ezekude (represented by the Zonal Director, NCC, Lagos Office, Barr. Chris Nkwocha): “The Role of the Nigerian Copyright Commission in Copyright Protection and the fight against Piracy”
“Effects of Piracy on Film Distribution in Nigeria” – Akinyele Mutiu Balogun (Twenty – Four Seven Koncepts)
“The Evolving Outlook of Piracy on in Nigeria” – Adetunji Ojetola (Plateau School of Accountancy & Management Studies)
10.30 – 11.00 am: Tea/Coffee Break
11.00 am – 12.30 noon: Plenary Session Three – Funding of Distribution
“The Economics and Funding of Distribution” – Diekola Onaolapo (Eczellon Capital)
“Corporate Funding, Award Schemes and Film Distribution: The Figurine and Viva River” – Tunji Azeez (Lagos State University) and Husseini Shaibu (University of Lagos)
“Distribution in Nollywood: Maximising Limited Financial Resources” – Emeka Ike (CIS Movies and Entertainment Ltd.)
“Producing in The Nigerian Home Video Film Industry: The Economies In Distribution” – Toyin Ogundeji (Obafemi Awolowo University)
12.30 noon – 2.00 pm: Plenary Session Four – Circulation, Availability and Promotion of Nigerian Films
“The circulation of Nigerian videos in francophone Africa: The Lagos-Abidjan connection” – Alessandro Jedlowski (University of Liege)
“Film Festivals as Distribution Platforms” – Fidelis Duker (Founder Abuja International Film Festival)
“Challenges to Content distribution” – Izu Osuigwe (Union Associates)
“Film Production and Criticism as Prognosis for Film Distribution In Nigeria: The Examples of Ope Banwo and Tunde Kelani’s Films” – Adebola Ademeso (Lagos State University)
2.00 – 3.00 pm: Lunch
3.00 – 4.30 pm: Plenary Session Five – Distribution Strategies
“Crafting a Viable Retail Marketing Strategy for Nigerian Movie Distributors” – Uchenna Uzo (Pan-Atlantic University)
“The Continued Economic Viability of Straight-to-Video Filmmaking” – Vivian Ani (Highnet Resources Ltd)
“Film Distribution in Nigeria: A Marketer’s Perspective” – Donatus Chikezie (Don Nkems Investment Ltd.)
“Towards an Effective Home-Grown Film Distribution Structure in Nigeria: A Proposal” – Babafemi Johnson Babatope (Lagos State University)
4.30 – 5.00 pm: Round Table Discussion
5.00 pm: Closing Cocktail
Departure